Employer Branding The HP Way

Employer Branding The HP Way Good old HP, or should I say Hewlett-Packard, got split into two separate units, one focusing on hardware and the other on services. Which one has fared best in terms of talent attraction? Ovidiu Voina  is the  Global Employer Brand Digital Media Lead  at  HP, in this episode he shares how the company approaches talent attraction, what the ‘HP Way’ is, and how they have harnessed video for employer branding campaigns. Have a listen to the interview below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. Listen on  iTunes,  Stitcher Radio,  Google Play  or  SoundCloud. In this episode youll learn: What the difference is between HP, Inc. and Hewlett-Packard Enterprise Why the culture at HP is all about collaboration Why HP is faced with digital talent challenges How their employer brand helps tackle these challenges What HPs best source of hire is About HPs career vlog, the first of its kind! What the toughest challenges  Ovidiu has been faced with at HP Ovidius  top tips for employer brand managers around the world How HP measures employer brand. Connect with Ovidiu on  LinkedIn.